Non-Geographic telephone numbers are used every day in companies all over the country and have a number of benefits. These are the telephone numbers which do not have an area code and usually start with 0800, 0845 or 03. Read more to find out how they could benefit your business.
If you want to provide your product or service on a national level, then using a non-geographical telephone number can portray this for you because you’ll be using a generic number rather than a regional area code.
Be more memorable
You may just want a telephone number that is easily memorable for customers, suppliers and staff. A memorable number can be beneficial when competing against your competitors.
Analyse marketing activity
A non-geographic telephone number can also be used for marketing purposes. It can help measure the success of a marketing or advertising campaign so you can assess which campaign has delivered the best ROI, generated the most calls or sales. You are not restricted by just one number; why not have a different number for each campaign, giving you full insight into your activities.
Non-Geographic number regulations
You may not be aware but non-geographical telephone numbers are regulated. In 2014 there was a change in the law to forbid the use of premium rate non-geographical numbers (084, 087 or 09) for any type of calls relating to customer support or aftersales. However, you can still use these numbers but you must ensure the caller is not paying any more than a local or basic rate for the call. The easiest way of adhering to this legislation is to use a local rate telephone number which will usually starts with an 01, 02 or 03.